HTC raises specific products to Burma

HTC - Taiwan-based mobile phone company, HTC became the most recent company to enter the telecom market as the Burmese government to open economic policy of the country.



HTC started launching smart phone product is officially on the market in Burma on Monday. January, 14. HTC mobile phone production for the citizens of the country will be equipped with a choice of using the Burmese alphabet on the keyboard fingers. HTC said that this feature will be one value to their smart phone production in Burma.


Burma is known as one of the countries with the number of mobile phone users among the lowest in the world. However, the country is considered to be a promising market for phone manufacturers after year the Burmese government began to reform and open up their economies.

Previous for more than a decade of government headed by Burma's military junta and socially isolated internationally. The report says that the world telecom Burma is still underdeveloped and rely on cell phone service to the two telecommunications companies in the country.

HTC

The Burmese government has tried to encourage the development of markets these products through a number of measures such as cutting the price of mobile phone cards.

But the move was not getting the results mean for mobile phone card rates still considered too expensive for most citizens of Burma. The World Bank said that in 2011 only three percent of the population in Burma who have mobile phones. HTC is not their first smart phone merchant who tried to open the Burma market.

Samsung and Huawei had previously led the market in the country with their lower-priced products. HTC hopes they can attract buyers in Burma with features such as touch-display boards typical alphabet country.

"My aspiration is to be able to create a form of innovative smart phones, and offers compatibility with Myanmar language, so that people in Myanmar can comfortably communicate with ease and simplicity," said HTC CEO who was also born and raised in Burma, Peter Chou.

Unlike countries in Southeast Asia, Burma does not have an approved international standards in the use of symbols and language makes its own difficulties in integrating with existing software.